Cereals are often sold in a variety of sizes. A smart shopper is interested in the unit price of the box, not the retail price. For example, a 24oz box of cereal that sells for $3.00 is “cheaper” than a 12oz box for $2.50 since you are getting double the cereal for just 50 cents more.
Learn how to use the unit price to compare the value of the different sized boxes because sometimes the smaller box is a better deal than the bigger one when it goes on sale. All supermarkets display this unit price (often it says “per ounce”) on the label next to the actual price.
|A LOZO expert posted this tip.|