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Specialty stores aren't always special
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Top specialty and organic stores (e.g., Wholefoods) can be an interesting and fun place to shop. They offer some unique and fresh items, but often at premium prices. Always shop around and carry a price log since many regular supermarkets now carry some of these special items at a lower price. However some of the store brands at other specialty grocery or warehouse stores can offer great values (e.g., Trader's Joes, Costco/Kirkland) on high quality products.